Kobo Prepping Vox eReader Tablet in Wake of Amazon Kindle Fire
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With the launch of the new $199 Amazon Kindle Fire tablet, attention may turn to Kobo, which is currently testing its Vox "eReader Tablet".
Kobo submitted the Vox to the FCC on Sept. 14, a Wi-Fi-enabled tablet that will apparently compete with the Kindle Fire. But how? The release of Kobo Pulse, an expansion of its social platform, implies that the company will focus itself as a socially-connected platform in order to compete with Amazon's reach.
Kobo has struggled to maintain mindshare in the face of the Apple iPad, Amazon Kindle, and Barnes & Noble Nook; in July, the shutdown of its main retail partner, Borders meant that the company lost some visibility. Best Buy and Walmart stock Kobo er... »read more
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