Olympus: Why PEN is mightier than the Nikon 1

Olympus has spoken out about the new Nikon 1 system, introduced last week as a rival to existing compact system cameras such as the PEN range of micro four thirds cameras.
In an exclusive interview with TechRadar, Mark Thackara, national marketing manager, consumer products for Olympus UK spoke to us about market reaction to the new cameras.
The Olympus PEN was one of the first compact system cameras to come to market, sharing the same micro four thirds system as the Panasonic G1 which was announced a few months previously.
Since the launch of the first PEN back in 2009, the E-P1, several different versions of the PEN range have been launched, with the current line-up including the PEN E-P3,... »read more

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