Olympus: OM-D pre-orders 'highest ever'
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A spokesperson from Olympus has said that pre-orders for its E-M5, the first in the Olympus OM-D line are the highest they've ever had, for a camera of its kind.
Speaking to TechRadar, Mark Thackara, Olympus UK marketing manager said, "Pre-orders are the highest we've ever had, it's a lot higher than the [PEN] E-P1, and even the biggest pre-order level for many years, which I think shows how people are responding to the camera."
Olympus introduced the OM-D during the Japanese photography trade show, CP+. It features a retro design and inbuilt electronic viewfinder.
It's a new direction for the company, which was one of the first on the market with mirrorless cameras, unveiling the PEN E-P1 b... »read more
More at: TechRadar UK Add additional source
Filed in: CamerasOlympusOM-D E-M5