Sony KDL-32EX403 Pro Reviews

The Sony KDL32EX403 is a very serviceable 32″ LCD HDTV. From our point of view as image quality enthusiasts, its stand-out features are its deep black level and high contrast ratio, which are unusually good for an LCD TV in this price range. Its Greyscale tracking is mostly good, and its Gamma and Colour accuracy are all very good, which is fairly consistent with other TVs that we’ve recently seen in this price category (although there is room for improvement). Its handling of SD content, while not perfect, does have its strengths with Film material, which will be of note to anyone who watches a lot of films from a standard definition source. Its biggest down-sides are the slightly limited viewing angle and its slightly high price, which may, for some users, be justified by its internet video and DNLA networking capabilities. Users looking for a smaller TV will find the Sony KDL32EX403 to be a solid choice that sits comfortably within the limitations and strengths of LCD technology.

Now that you can get it for just £354, though, it’s frankly a bargain of almost unbelievable proportions, giving you a TV capable of doing main living room duties for a price that would normally be attached to some bit of TV tat only good for casual second- or third-room use.

The KDL-32EX403 is an unadventurous, slightly overweight, entry-level Sony TV that delivers a relatively good picture given its lack of picture processing muscle. It's also a winner when it comes to IPTV.