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Sony BRAVIA KDL-40EX703 Pro Reviews

hdtvtest‘s review Edit

Sony shouldn’t sit still, because they still have work to do in matching the features of the Korean-brand TVs. In the future, we’d love to see them add proper Colour Management controls and a 10-point Greyscale calibration feature, which would be beneficial in cleaning up overall colour quality and tints in dark areas of the picture, respectively. Additionally, they could improve the clarity of SD-to-HD scaling (as Panasonic have recently done, to great effect). For now, Sony has produced a slim LED LCD TV which for once is not outrageously expensive and is not plainly inferior to traditional models, making the KDL-40EX703 a great value, well performing choice for people who’ve caught the “slim” bug.
n/a Not rated

Published on:
Jul 24, 2010

TechRadar UK‘s review Edit

The Sony KDL-40EX703 is an excellent value set, with every feature you can think of and mostly superb picture performance with only the odd foible.
10.0 Rated at:

Published on:
Jul 16, 2010

AVForums‘s review Edit

As with any consumer TV there are major plus points mixed with some negatives. The out of the box image quality is good with accurate enough colours and greyscale performance. There is a slight blue cast to the image but nothing that will stand out for most viewers and consumers. The design is also slick and the added internet features are actual worth spending some time with.
7.5 Rated at:

 

CNET Reviews‘s review Edit

Sony's midrange edge-lit LED-based LCD is nothing special from an image quality standpoint, but its Internet video and eco-friendliness will attract a lot of buyers.
7.0 Rated at:

Published on:
Mar 17, 2010

The average pro reviews rating is 8.2 / 10, based on the 4 reviews.


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