Qualcomm Overhauls The Snapdragon Brand, Ditches The Confusing Chipset Names

If you’ve got any smartphone made in the last year or so that isn’t made by Apple or Samsung, chances are preeeetty good that it’s powered by one of Qualcomm’s Snapdragon chipsets. Now, as for the chances that you could actually name which Snapdragon chipset it has… yeah, pretty much zilch.
The problem: outside of the overarching “Snapdragon” brand, Qualcomm hasn’t done the best job in differentiating which chipset is which. MSM8260? MSM855T? MSM8930? OMGWTFBBQ? I do this for my job, and I still wouldn’t be able to tell you which one is which without a cheat sheet.
This morning, Qualcomm is announcing a bit of an overhaul involving the Snapdragon brand. It should make things a bit less confu... »read more

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