Consumers Show Interest in Smart TVs

Smart TVs have been a recent addition to the consumer market. They provide internet access to users without the need for an external computer or having only limited access to websites. Today, a study conducted by the Consumer Decision Process stated that 10% of the broadband households that they reviewed stated that they plan to purchase a new Smart TV before the end of 2011. This number has grown from the 6% of households who stated they would in the first half of the year. The households interviewed represent about 50% of the nearly one-fourth of U.S broadband households planning to purchase a flat-panel TV. “Advertising campaigns from manufacturers such as Sony, Samsung, and VIZIO have bo... »read more

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