Intel denies reports of ultrabook hardware subsidies

Earlier this week, Digitimes reported that Intel is providing $100 "marketing subsidies" for ultrabook manufacturers in order to lower hardware prices, but Intel's Bill Calder told CNET today that "there is no $100 subsidy for ultrabooks," and that "the report from Digitimes was false." We're not clear if Intel's message about subsidies is purely semantic, because they still fund manufacturers at some level; as analyst Nathan Brookwood tells CNET, the company routinely offers money to manufacturers in the form of cooperative advertising. Instead of paying companies to build hardware, Intel offers advertising funds, thereby avoiding the Federal Trade Commission's ire over anticompetitive beha... »read more

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