Is Asus Expecting a Slowdown in 3Q11 Motherboard Sales?
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Perhaps Asus knows something the rest of the industry isn't aware of yet, or maybe the company is reacting to recent news of AMD delaying its Bulldozer processor launch. Either way, it appears Asus isn't ultra-confident in there being a high demand for motherboards in the third quarter and has reportedly asked its parts and component suppliers to only ship enough materials to produce between 1 million and 1.5 million motherboards.
That's down significantly from the 2.5 million units ordered for the May-June period, says news and rumor site DigiTimes, which is getting its information from "sources at downstream suppliers." Asus shipped around 11.4 million motherboards in the first half of 201... »read more
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Filed in: MotherboardsASUS